The world is no longer restricted to printed content. Digital marketing allows us to reach a wider audience online, boosting brand awareness and providing new business opportunities through various channels and platforms.However, this also brings its challenges. To thrive in this digital age, companies must produce fresh, exciting, interesting content...
Google Start Release Of Second Broad Core Update of 2023
Google’s planned August 2023 core update, the second Google core update this year, has begun its rollout this week and is expected to be completed in the space of two weeks. The previous core update was back in March, which started around March 15 and was completed on March 28....
8 Types of Businesses that Can Benefit from Local SEO
Struggling to reach your local customers? Unsure why your store or business has few people visiting or calling your phone number? Now is the time to consider applying local SEO.As more people use the web, local SEO is becoming an increasingly sought-after commodity to boost online businesses. After all, a...
10 Content Marketing Tips for Dentists
Regular visits to dental practices are a certainty in the dental sector. But how can dentists entice customers to use their dental practice over others? In a world where online presence reigns supreme, it's imperative to distinguish your dental business apart from your competitors. An aesthetically pleasing website and a...
11 Hidden Features of Link Whisper You NEED To Know About
Are you looking to boost your website's internal linking structure? Do you have the time to review every piece of content you upload to your website? For digital marketing agencies and business owners alike, Link Whisper has numerous features which can help save you time when improving internal links. If...
Boost Your Shopify Business: Tips to Get More Customers
Shopify is an ecommerce platform that facilitates the launch and operation of online stores for businesses of all scales. Whether you're a fledgling company or a multinational corporation, Shopify provides you with the tools to sell your merchandise online effectively. Some of the largest stores built on Shopify include Gymshark,...
The Ultimate Conversion Rate Optimisation Guide For Your Website
What is Conversion Rate Optimisation (CRO)? Conversion Rate Optimisation (CRO) is the process of improving a website to increase the percentage of visitors that complete a business's desired action. For example, the desired action can be anything deemed important to the business, whether that be a visitor filling out a...
Copywriting vs Content Writing: What’s The Difference?
What is copywriting? And how does it differ from content writing? Well, to put it simply, their purposes are different. Copywriting is the art of creating content that “sells” a product or service to its reader. It is a quick and effective way to help increase brand awareness. It's similar to a...
How to Generate More Organic Traffic
If you create a landing page without SEO in mind, it is unlikely to perform to its full potential.There is also a real gap in the market when it comes to developing a high volume of quality landing pages. After all, 62% of branded websites have six or less landing...
The 5 Step Beginners Checklist For a Technical SEO Audit
The key to good SEO is a good experience on all devices. This is because in 2020, 55% of all worldwide online traffic came from a mobile device, whilst 42% came from desktops. By conducting a Technical SEO audit, you can find what you need to improve on your website...